Success as simple as this...

In more recent times computers have taken over the way everyday life is carried out. It seems that everyday there is another new way to communicate with the person sitting across the table from you at breakfast via a computer. Businesses can take this to the next level and allow for more efficient ways to communicate with clients and employees. The uncanning ability to be able to communicate with all of your clients at one time by posting a simple blog, makes your job easier. Since the computer is already in use at work, there are no extra cost to using blogs. An open interface is created and allows for a more personal level of communication to be met. This doesn't take away from the business side of it, rather, it builds stronger relationships with clients. Therefore I believe it is beneficial for businesses to utilize a resource (computer) that is already in use in the work place.

"The Pros and Cons to Business Blogging," Developer Tutorials, April 2008, http://www.developertutorials.com/blog/content-blogging/the-pros-and-cons-of-business-blogging-part-1-156/ (accessed September 20, 2009).